10 Ways to Improve WordPress SEO Results

10 Ways to Improve WordPress SEO Results

Search Engine Optimization (SEO) is the key to people finding you on the web. Follow these tips to ensure your site is search engine friendly and start ranking with Google, Bing Etc. It’s important to use your keywords correctly, optimize your images, and make sure individuals can properly view your site across all devices and browsers. Let’s get started:

  1. Keyword Optimization – Input appropriate Title, Keywords, and Description – Make sure you’re adding this information to all pages so when site crawlers index your page they have the relevant information and list your site appropriately so your audience can find you. I recommend the plugin YOAST SEO.
  2. Maximize Your Site Speed– Test your site speed using Google Page Speed https://developers.google.com/speed/pagespeed/insights/ and optimize it buy caching content, fixing errors and reducing image sizes. You can even use a plugin called Ewww to reduce your image sizes for you.
  3. Search Engine Tools – Submit your site to Google Webmaster tools https://www.google.com/webmasters/tools/home?hl=en and Bing Webmaster Tools bing.com/toolbox/webmaster for specific tips to improve your search presence.
  4. Image Tagging – Add alt image tags to all images to drive more traffic and for those who can’t see the images.
  5. Compatibility – Check that your page is functional on all platforms and browsers such as desktop, mobile, Internet Explorer, Safari, Firefox, Chrome etc.
  6. Link management – Make sure you don’t have any broken links using a plugin like Broken Link Checker. You also ensure affiliate links are setup as no follow.
  7. Sitemaps – Submit your sitemaps to Google and Bing generated by the YOAST plugin.
  8. Upgrade to SSL – Google ranks secure sites automatically higher than those that are not secure. Consider if it’s worth the investment in your scenario.
  9. Add more content – The more great information you make available, the better a reference you will be for your audience and the more likely they are to bookmark your site, return, and share it with their friends.
  10. Connect – Get users to return and engage by asking them to subscribe at the end of your content and encouraging their comments to create a community. You can use a plugin like Sumo Me or Shareholic to add share buttons and offer a newsletter subscription. Then manage your newsletter with Mailchimp.